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A smear campaign is a tactic used to damage the reputation or credibility of a person, organization, or group by spreading false or misleading information or rumors about them. It is often done for political or personal gain and can be carried out through various media channels, such as social media, news outlets, or word of mouth. The intention of a smear campaign is to tarnish a person's reputation, damage their relationships, and negatively impact their public image.

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